About
RepEquity merges the science of search and social media with proprietary technology and award-winning digital strategy to enhance and protect brands online.
How do we do it? Technically, the secret’s in the sauce. But our model incorporates search engine optimization, social media, and Web and mobile development alongside detailed analytics to protect brands and reach target users on any platform or device.
Management Team
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Tripp Donnelly
Founder & CEO
Washington, DC
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Kyong Choe
CFO
Washington, DC
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Steve Wanczyk
Vice President, Search and Social Media
Washington, DC
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Eric Gilbertsen
Vice President, Digital Strategy
Washington, DC
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Sarah Jancich
Vice President, Technical Services
Washington, DC
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Andrea Harris
Vice President, SEM & Content Strategy
Washington, DC
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Dan Katz
Vice President, Strategy & Analytics
Boston, MA
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Elyse Gaumer
Creative Director
New York, NY
Tripp Donnelly
Founder & CEO Washington, DC
As CEO of RepEquity, Tripp builds and protects some of the most recognized brands in business, finance, entertainment, sports and government. As an authority in online reputation, SEO and social media, Tripp drives vision and strategy for the firm. View Full Bio
Kyong Choe
CFO Washington, DC
As CFO of RepEquity, Kyong is responsible for finance and operations. A seasoned finance and business strategist, he sees the big picture and is a key member of the executive team. View Full Bio
Steve Wanczyk
Vice President, Search and Social Media Washington, DC
As Vice President for Search and Social Media, Steve drives all SEO and ORM elements of our client programs, develops internal search strategies and ensures that technical and account teams are in sync with client needs. View Full Bio
Eric Gilbertsen
Vice President, Digital Strategy Washington, DC
As Vice President of Digital Strategy, Eric Gilbertsen is responsible for leading communications strategy for RepEquity’s clients. His unique breadth of experience extends across consumer brands, associations, non-profits, health care and financial services. View Full Bio
Sarah Jancich
Vice President, Technical Services Washington, DC
As Technical Director, Sarah Jancich is responsible for building and deploying solutions for RepEquity’s clients, as well as overseeing the day-to-day operations of our technical development team. View Full Bio
Andrea Harris
Vice President, SEM & Content Strategy Washington, DC
As the Vice President of SEM and Content Strategy, Andrea develops digital content and marketing strategies that help brands increase their reach and impact online. View Full Bio
Dan Katz
Vice President, Strategy & Analytics Boston, MA
Dan Katz is our lead social media strategy and analytics consultant, and drives digital strategy and execution for several of our clients. With more than 15 years of experience in the digital space, Dan has helped corporations, non-profits, associations and small businesses identify and meet their business goals. View Full Bio
Elyse Gaumer
Creative Director New York, NY
As Creative Director, Elyse Gaumer leads award-winning creative strategy for our clients, shaping art direction, branding, Web design, motion graphics and more. View Full Bio
Practice Groups
Search and Reputation Management
Our search and reputation management team improves our clients' visibility on the Web and helps brands recover from crises that affect their online reputation. Using a combination of SEO, paid search and online reputation management, this team gets the right content in front of the right users.
Social Media
Our social media team collaborates with the other practice groups to develop strategies and campaigns that build community and inspire action. Our team also works with the latest and greatest technologies to develop custom applications, channels and pages to like, follow and favorite.
Creative Services
Our creative services team is comprised of award-winning graphic and user interface designers, photographers, video production experts, content strategists and copywriters. Together, they create stand-out branding, websites, applications and media that drive client goals.
Technical Services
Our technical services team brings our digital creations to life. Experts in open-source technologies like Drupal, our technical gurus are experienced in systems administration, front- and back-end Web development, application development and the QA process. In addition to their development prowess, they are also instrumental in providing training and specifications to clients.